Email Newsletter
Brett Weaver Studio
View this project →Brett Weaver is a nationally recognized artist who focuses on preserving impressions of the natural landscape as it is rapidly diminishing. His work was recently featured at the Tennessee State Museum.
Challenge
Brett was using text based emails to communicate with and manage members of his email lists.
Solution
Utilizing Promote, Natural Logic’s email marketing software, we designed and built a newsletter template to match his new website design. The newsletter template allows Brett to pull in content from his web content management system—saving him time and allowing him to send rich HTML emails to his subscribers. The emails are sent out monthly and include recent paintings, upcoming events and links to his recent blog posts.
Project Highlights
- Increased web traffic and sales.
- Increased visibility by communicating on a regular monthly basis.
- Detailed reports on email open rates, links clicked and much more.
- Communication with his subscribers is now much more professional and streamlined.